Wanted: Your Marketing Input - CrimeSpace2024-03-29T14:36:44Zhttp://crimespace.ning.com/forum/topics/wanted-your-marketing-input?commentId=537324%3AComment%3A342114&feed=yes&xn_auth=noThere is of course the dreade…tag:crimespace.ning.com,2012-05-27:537324:Comment:3437582012-05-27T09:50:05.275ZMark Tillmannhttp://crimespace.ning.com/profile/MarkTillmann
<p>There is of course the dreaded facebook</p>
<p>There is of course the dreaded facebook</p> Hi Tom,
I am new to these for…tag:crimespace.ning.com,2012-05-19:537324:Comment:3430102012-05-19T06:26:14.121ZSteven Gomezhttp://crimespace.ning.com/profile/StevenGomez
<p>Hi Tom,</p>
<p>I am new to these forums, but I have a history in wine, and your book sounds very interesting. As luck would have it, I just posted a coupe of guest articles, and one deals with hosting a reading in a tasting room, which sounds like just the thing for you. You can find the first blog listing at…</p>
<p>Hi Tom,</p>
<p>I am new to these forums, but I have a history in wine, and your book sounds very interesting. As luck would have it, I just posted a coupe of guest articles, and one deals with hosting a reading in a tasting room, which sounds like just the thing for you. You can find the first blog listing at <a href="http://www.the1940mysterywriter.com/1/post/2012/05/new-guest-post-by-steven-gomez-holding-readings-in-complementary-businesses.html">http://www.the1940mysterywriter.com/1/post/2012/05/new-guest-post-by-steven-gomez-holding-readings-in-complementary-businesses.html</a></p>
<p>You may want to connect with any local wine organizations to help you contact tasting rooms in your area, or if you happen to know or are a member with a particular winery, perhaps set up an event with them.</p>
<p>Good Luck!</p>
<p> </p> Thanks for the info--very hel…tag:crimespace.ning.com,2012-05-06:537324:Comment:3422712012-05-06T17:32:57.953Ztom.collinshttp://crimespace.ning.com/profile/tomcollins
Thanks for the info--very helpful.
Thanks for the info--very helpful. Tom, I currently use Bookdail…tag:crimespace.ning.com,2012-05-06:537324:Comment:3424622012-05-06T16:10:57.945ZJen Hilbornehttp://crimespace.ning.com/profile/JenHilborne
<p>Tom, I currently use Bookdaily and the resulting sales are minimal. I usually see a couple of extra sales when the monthly ezine goes out, but not much traffic otherwise. I'm in my 3rd month (you're required to sign up for 12 months) and I'd have to say, so far, it's not been worth the cost.</p>
<p>Tom, I currently use Bookdaily and the resulting sales are minimal. I usually see a couple of extra sales when the monthly ezine goes out, but not much traffic otherwise. I'm in my 3rd month (you're required to sign up for 12 months) and I'd have to say, so far, it's not been worth the cost.</p> Yes, I did. You should defin…tag:crimespace.ning.com,2012-05-06:537324:Comment:3424532012-05-06T10:14:16.463Ztom.collinshttp://crimespace.ning.com/profile/tomcollins
<p>Yes, I did. You should definitely sign up for Killer Nashville. It is good and gets better every year. Lots of authors and well attended by agents, editors and publishers. Independents are still a step down the ladder but that is getting better too. </p>
<p>Yes, I did. You should definitely sign up for Killer Nashville. It is good and gets better every year. Lots of authors and well attended by agents, editors and publishers. Independents are still a step down the ladder but that is getting better too. </p> Good point. Did you notice th…tag:crimespace.ning.com,2012-05-06:537324:Comment:3422422012-05-06T02:26:18.165ZEDWARD C MORGANhttp://crimespace.ning.com/profile/ECMorgan
<p>Good point. Did you notice they'll have a wine tasting at Killer Nashville?</p>
<p>Good point. Did you notice they'll have a wine tasting at Killer Nashville?</p> It is a very good point. Netw…tag:crimespace.ning.com,2012-05-06:537324:Comment:3421162012-05-06T01:42:00.245Ztom.collinshttp://crimespace.ning.com/profile/tomcollins
<p>It is a very good point. Networking among each other is a great way to hone one’s skills and share ideas but authors are not the market for books. Granted most of us read. In fact it was only after a career of reading mysteries while flying that I decided I might be able to do it. But to sell books you have to reach readers not writers.</p>
<p>Word of mouth has always driven book sales. The only thing different is that now we have social media—so it can happen faster. But someone still…</p>
<p>It is a very good point. Networking among each other is a great way to hone one’s skills and share ideas but authors are not the market for books. Granted most of us read. In fact it was only after a career of reading mysteries while flying that I decided I might be able to do it. But to sell books you have to reach readers not writers.</p>
<p>Word of mouth has always driven book sales. The only thing different is that now we have social media—so it can happen faster. But someone still has to light the fire. I joked about Eastwood because he is a fire starter.</p>
<p> <br/>Without an Eastwood to start the fire, you can try to start your own, but to be able to do that successfully you have to narrowly define a market. That is my point in considering <em>wine lovers who also have purchased mysteries on-line</em>. I can afford to reach them. I can’t afford to reach the world. </p>
<p> <br/>If you can't define a market you have to hope someone else will start the fire. If you can narrowly define a market you have a shot at providing the match--you can say "look me"</p>
<p>I think.</p> I have a question about your…tag:crimespace.ning.com,2012-05-06:537324:Comment:3421152012-05-06T00:36:00.456ZEDWARD C MORGANhttp://crimespace.ning.com/profile/ECMorgan
<p>I have a question about your thoughts on this Ben, as I'm torn.</p>
<p>On one hand, other authors will buy books - there are a number of Crimespace writers whose books I've purchased in the interest of being supportive.</p>
<p>Are other authors a viable market for sustained sales? Or is the goal to get to THEIR fans? In that case, how selective should one be in networking?</p>
<p>Your comments and/or further elaborations?</p>
<p>I have a question about your thoughts on this Ben, as I'm torn.</p>
<p>On one hand, other authors will buy books - there are a number of Crimespace writers whose books I've purchased in the interest of being supportive.</p>
<p>Are other authors a viable market for sustained sales? Or is the goal to get to THEIR fans? In that case, how selective should one be in networking?</p>
<p>Your comments and/or further elaborations?</p> I don't know if panels/confer…tag:crimespace.ning.com,2012-05-06:537324:Comment:3421142012-05-06T00:32:48.384ZEDWARD C MORGANhttp://crimespace.ning.com/profile/ECMorgan
<p>I don't know if panels/conferences help or not. I figure it cannot hurt to get your face/name/title in front of people who like mysteries, though. However, regardless of traditional publisher or self-published, it is up to you to make sure your investment in marketing - time or money - is worthwhile.</p>
<p>I look forward to meeting you there. I guess I should break down and register sometime soon. Looks like a good line up - at least, I like CJ Box's books. Met him once, a very nice…</p>
<p>I don't know if panels/conferences help or not. I figure it cannot hurt to get your face/name/title in front of people who like mysteries, though. However, regardless of traditional publisher or self-published, it is up to you to make sure your investment in marketing - time or money - is worthwhile.</p>
<p>I look forward to meeting you there. I guess I should break down and register sometime soon. Looks like a good line up - at least, I like CJ Box's books. Met him once, a very nice fellow. And I've been a fan of Peter Straub for years.</p> Thanks. I try. I guess I ne…tag:crimespace.ning.com,2012-05-04:537324:Comment:3420282012-05-04T22:30:04.469Ztom.collinshttp://crimespace.ning.com/profile/tomcollins
<p>Thanks. I try. I guess I need to do better. Before I started life as a mystery author, success depended on marketing. It was one thing to build a better mouse trap; it was an all together different thing when people knew you did. Surely a little "look at me" can't hurt--can it?</p>
<p>Thanks. I try. I guess I need to do better. Before I started life as a mystery author, success depended on marketing. It was one thing to build a better mouse trap; it was an all together different thing when people knew you did. Surely a little "look at me" can't hurt--can it?</p>