I need opinions on a credibility issue.
One of my partners in Calderwood Books is Jennifer Macaire. In addition to handling publicity, Jennifer has published 20+ books, and turned over still more to us to publish. The first one is our second highest seller so far. Jennifer's fans are a logical market to help spread the word about us to the ebook-reading community.
However -- I hear that one of the things a new publisher is judged on is whether it publishes a lot of books by an owner. (I'm talking quick impression, not actually sampling the books.)
Jennifer is an excellent writer and should be one of our greatest draws -- if the publication of her books doesn't drive browsers away.
Does anyone have suggestions how we can have the best of both worlds?