Well, my publisher, William Morrow, has decided to promote the new Bangkok thriller, THE QUEEN OF PATPONG, by giving away the Kindle version of the first one, which is called A NAIL THROUGH THE HEART. They're including three chapters of QUEEN to try to lead readers from one book to the other.
What does anyone think of this idea? Any drawbacks? (NAIL will only be free for about a month, after which it'll go back to $9.99.) Any ways occur to anyone re: how to capitalize on it?
I don't know whether they're doing the same thing with the Barnes & Noble e-book version. Should they?
Opinions or thoughts, anyone?
Thanks in advance.