I'm in the hardest and slowest part—the back and forth as the editor proposes and I dispose. But the process is near its end, and my fourth mystery, The Claret Murders, will finally be available to readers. The next step is promoting it, and I can use all the help I can get. So please, share your fantastic ideas with me.
The new mystery will available in both print and ebook editions. As with my other mysteries, it will be available from Amazon for the Kindle, Barnes & Noble for the Nook and Apple for the Ibook. In addition to the generic mystery market, the book should have special appeal to two specific groups of mystery readers—first, to those who enjoy fine French wines, particularly the great wines of Bordeaux, and second, to those living in and around Nashville Tennessee. Not only is the story set in the Nashville area, the events occur during the recent 500 year flood that the area is still recovering from.
Here are some of the promotional ideas I’m considering:
Am I overlooking a great marketing idea?
PS: I have produced a trailer. Go to YouTube and search on Claret Murders. If you have a great idea for using the trailer to excite prospective readers, please share it.
I am new to these forums, but I have a history in wine, and your book sounds very interesting. As luck would have it, I just posted a coupe of guest articles, and one deals with hosting a reading in a tasting room, which sounds like just the thing for you. You can find the first blog listing at http://www.the1940mysterywriter.com/1/post/2012/05/new-guest-post-b...
You may want to connect with any local wine organizations to help you contact tasting rooms in your area, or if you happen to know or are a member with a particular winery, perhaps set up an event with them.
There is of course the dreaded facebook