Why do we blog?
Let me tell you why that question has been rolling around the inside of my skull. Tuesday night I went to the Giants game to see
Barry Bonds hit a home run or two. A failed mission. But between innings, the scoreboard had a quiz. Who is first baseman
Ryan Klesko's favorite actor: A) Tom Hanks, B) Mel Gibson, or C) Jim Carrey? Then on came a video of Mr.
Klesko in which he declared for B. The entire episode was sponsored by
Hebrew National Kosher Hot Dogs. That seemed a little incongruous to me, given MG's
anti-semitic rant of last year. So I blogged about it over at
Dot Dead Diary.
Thanks to some instigation from my godson,
defamer.com and
deadlinehollywooddaily.com linked to my posting. Holy mackerel! I had more hits on my blog Thursday than I typically get in a month. Thousands.
But so what? Did it mean I was selling more books? I don’t think so, at least there was no effect on my
Amazon ranking. So I started to wonder whether my more typical postings did anything for sales. Do I myself buy the books of the bloggers I read every day? Yes, but largely because they are friends whose books I’d buy anyway, not because they blog.
If blogging doesn’t lead to more sales, then why blog? As
Dr. Johnson once
famously said, "No man but a blockhead ever wrote, except for money."
Maybe we blog because it’s a way to keep in touch. When I lived in England years ago, I corresponded with friends via airmail. Blogging gives me the same kind of feeling of keeping in touch, but it’s more efficient since one posting goes to everyone I’d write to.
Or maybe we blog because writing is a solitary vocation (except for
Joe and
Lynn) and this is our way of crying out, “Hey out there. We're alive.”
Descartes wrote, “Cogito, ergo sum,” or “I think, therefore I am.” Maybe we’re saying “Blogito, ergo sum” or “I blog, therefore I am.”
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