Sunny Frazier's Blog – July 2012 Archive (2)

BUILDING A BETTER MOUSETRAP

It seems every time I click on a discussion online from authors, all I see is moaning and groaning that all this media socializing we're encouraged to do doesn't produce sales. Authors point out that we

seem to be “preaching to the choir.” Where are the readers we need to target?

My question to the whiners is “What's your solution?” Doesn't anyone realize what a huge leap we've taken in the marketing department? When many of us started,…

Continue

Added by Sunny Frazier on July 15, 2012 at 5:59pm — 2 Comments

BUILDING A BETTER MOUSETRAP

It seems every time I click on a discussion online from authors, all I see is moaning and groaning that all this media socializing we're encouraged to do doesn't produce sales. Authors point out that we

seem to be “preaching to the choir.” Where are the readers we need to target?

My question to the whiners is “What's your solution?” Doesn't anyone realize what a huge leap we've taken in the marketing department? When many of us started,…

Continue

Added by Sunny Frazier on July 15, 2012 at 5:59pm — No Comments

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